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	<title>Comments on: Wise Branding From the Soda Pop Shop</title>
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		<title>By: Marilee Travitz</title>
		<link>http://www.PremiumChatter.com/2009/11/06/wise-branding-from-the-soda-pop-shop/comment-page-1/#comment-1217</link>
		<dc:creator>Marilee Travitz</dc:creator>
		<pubDate>Fri, 06 Nov 2009 23:32:10 +0000</pubDate>
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		<description>Now that is quite the niche market. &quot;Offer something different than competitors&quot;- so easy a concept but challenging to implement.</description>
		<content:encoded><![CDATA[<p>Now that is quite the niche market. &#8220;Offer something different than competitors&#8221;- so easy a concept but challenging to implement.</p>
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