Warren Douglas website

Advertising

Can I earn my subscription by viewing ads?

It could be just around the corner. Like maybe next month or so. My subscription to Fortune Magazine could be delivered electronically. (I’d link to it, but it’s a subscription-only site!) And no, I’m not just talking about their website, but a bona fide magazine with ads and all, right on Steve Jobs’ latest stroke [...]

Advertising

New Year Makes for New Marketing Opportunities

Happy New Year and welcome back from our holiday siesta!
This year is sure to bring lots of fun and innovative things in the marketing and advertising world. As in 2009, the technology and gadgets out there will surely drive the marketing dollars and efforts toward new and unique ways of reaching the masses with our [...]

retail

Black Friday Now Available Online!

So, the biggest retail sales day of the year is coming fast and I can already hear the glee in my fellow bargain-lovers’ Facebook posts. This ritual spending has been a time-honored holiday tradition for many years, for I remember many Thanksgivings of time past where my mother and I would go through the Kohls [...]

General

Apple: Inventing a New Wave of “Evil Ads”

Today, I learned the true extent of the growing need to find alternative and innovative ways to engage customers in marketing when I read the US Patent and Trademark Office application submitted by Apple. Their new tool, dubbed as “Evil Ad,” is going to revolutionize marketing and advertising as we know it.
Imagine you are watching [...]